The thoughts of a bald SEO guy

Usability SEO

How to Write Great News Headlines

I read a post today from Jakob Nielsen that reaffirmed everything I’ve been preaching to the Tribune newsrooms around the country.
Here’s an excerpt of Jakob Nielsen’s post:

It’s hard enough to write for the Web and meet the guidelines for concise, scannable, and objective content. It’s even harder to write Web headlines, which must be:

short (because [...]