The thoughts of a bald SEO guy

Google News

Michael Jackson Search Trends and Breaking News SEO

I thought I would share some trends information about Michael Jackson and the searches surrounding his death. I’m not going to go into an in-depth analysis (for numerous reasons, including competitive concerns) but thought I’d at least share some highlights.

First off, when you are doing SEO for a large media organization, it’s important to win [...]

Google News Author Search and SEO Tips for Authors

Launched recently, Google News now allows you to search by author.  How? Simply enter a search query similar to
author:”Kevin Pang”
Example: http://news.google.com/news?pz=1&ned=us&hl=en&q=author%3A%22Kevin+Pang%22
or
author:”James Janega”
Example: http://news.google.com/news?pz=1&ned=us&hl=en&q=author%3A%22James+Janega%22
Why/how is this useful?

If you have your writers sign up for the RSS feed of their name (bottom left corner of G’News) then they can start to see a pattern of how quickly [...]

Google News, Stop Making It Advantageous to Change URLs

I about blew my lid this afternoon when I read the following from a Wall Street Journal blog about Marissa Mayer, Google’s VP of Search and User Experience, offering advice to the newspapers at an upcoming Senate hearing:
She also plans to offer some advice. The first involves the notion of a “living story.” Google believes, [...]